There are many ways to use Twitter to boost your brand. Some include utilizing promoted tweets, chats, and lists, setting measurable goals and optimizing social media images.
Promoted Tweets
Promoted tweets are a great way to promote your brand. They’re a cost-effective yet powerful way to reach new customers on Twitter. It’s important to get your promoted tweets right, however. With a little tweaking, you can boost your ROI. Promoted tweets are easy to use and can be targeted to specific audiences. Unlike traditional advertisements, they’re designed to be non-intrusive. Users can retweet, reply, or follow your account to help spread your message.
Chats
Chats on Twitter are a great way to connect with your audience and build brand awareness. These chats are usually recurring to improve your Twitter engagement and have a specific topic. They are also great opportunities to engage your existing followers. You can even use them to announce important news. When promoting your Twitter chat, you must do your homework. Use the right hashtags, and you’ll be sure to gain exposure.
In addition, it’s a good idea to set up a Twitter list to segment your and new followers. This will help you to monitor your hashtag after the chat. It’s not uncommon to see brands that fail to interact with their followers get overlooked on Twitter. Participating in Twitter chats is one of the most effective ways to make your brand personable and to establish yourself as an authority.
Lists
Twitter lists are a great way to boost your brand. They’re useful in many ways, including tracking your competition, improving your service and products, and identifying lead sources. This is why so many people use them.
A Twitter List is a curated mini Twitter feed. These can be public, private, or even a pinned list. The best part is they aren’t limited to just 140 characters. A Twitter list is a great way to organize your Twitter feed and engage with your followers. They’re also a good way to stay up to date with trends. You can add accounts to your list by following them or by searching for them.
Setting measurable goals
When using Twitter to boost your brand, it is important to set measurable goals. This will help you to track your progress and keep you motivated. By setting goals, you’ll be more likely to take action. When choosing a goal, choosing a timeframe you’re comfortable with is important. For example, you might want to set a goal to increase your fan count by 15% in two months. If you’re new to Twitter, consider setting a goal to grow your engagement. Using SMART goals can help you to set attainable, challenging, and specific goals. They’re especially useful in business because they tie back to your actual business objectives.
Optimize social media images for Twitter
There are many tools and services to choose from when it comes to optimizing your social media profile for maximum effect. In addition to the basic stuff like adding a bio and creating a consistent image gallery, there are a number of tricks you can implement to boost your brand in the Twitter-sphere. One of these is using the right template to ensure your best content gets the most exposure. This is especially true if you are a large enterprise looking to grow your followers and engage with prospective clients on the social network. The social media image resizer tool is a great way to optimize your images for Twitter ads. The tool makes it easy to find and apply the most effective ad-friendly sizes while minimizing the number of changes you make to your original content.
